Lappset

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Lappset builds innovative, technology-driven playground equipment that brings together play and digital interaction. They needed an effective way to promote their products and generate interest among municipalities, schools, and public space planners. The challenge: creating engaging content that highlights the unique features of their equipment and motivates young people to go outside.

Project type
Scaling Up
Services
Video production, photography
Duration
Campaign project
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We developed product videos and accompanying photography for each of their products to create a uniform and powerful brand identity. The content combines high-energy production techniques with creative direction that captures real children interacting with the devices. No stock footage. Real play, real reactions, real energy.

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Each piece of content was optimized for multiple platforms: social media, brochures, trade show displays, and the website. The visual language we created ensures that Lappset looks and feels like a single brand at every touchpoint, whether a decision-maker sees it in a LinkedIn ad or a printed catalog.

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The video content gave Lappset something they had never had before: a library of professional, on-brand visuals that they can deploy immediately. New product launch? A video is ready. Trade show next month? The content is already formatted. Sales meeting? The video does the talking.

8+
Product videos produced
3
Platforms served (web, social, print)
1
Uniform visual language created
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Playground equipment that gets children moving deserves content with the same energy. We made sure it is there.

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