Hyundai

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When TC Productions, in collaboration with Hyundai, asked us to visualize their Re:Style initiative, we seized the opportunity. This wasn't about showcasing clothes. It was a story of fashion, sustainability, and the future. The challenge: creating visuals and music that are just as groundbreaking as the concept itself.

Project type
Product launch
Services
3D, animation, video, sound design
Duration
Campaign project
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We created detailed 3D visualizations that brought the recycled materials from Hyundai's cars to life as haute couture. Using high-end 3D techniques and artistic interpretation, we visualized every garment from the collection in full detail. These were not just product visuals. They were fashion items that needed to communicate texture, movement, and emotion.

Alongside the 3D work, we produced a custom music composition and cinematic direction that brought everything together. The result was an immersive visual experience that captured both the innovation behind Re:Style and the emotional charge of transforming waste into something beautiful.

“Working with Studio Vibe was a very creative and productive experience. Their professionalism in creating the visual world for the Re:Style collection exceeded our expectations.”

YooChan Kim
Hyundai
1
Complete haute couture collection visualized
1
Custom music composition created
100%
3D, no physical photoshoot

The 3D approach was the only feasible option for this project. The actual garments are unique pieces that could not be shipped, styled, and photographed in the traditional way. 3D enabled us to capture every detail, every fold, and every texture without the limitations of a physical shoot.

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Hyundai Re:Style proved that 3D visualization has a place far beyond product marketing. When fashion, sustainability, and technology come together, 3D is the medium that does justice to all three simultaneously.

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